How to get started with Coursini

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Here is what you will learn in our course

Your time, your location, 24/7

This course includes all topics needed to make you become a master marketer.

They include:

1. Publicists and what they do

2. Word of Mouth Marketing Strategies

3. The Material Needed for Marketing Successfully

4. Pre-Opening strategies

5. Ongoing Marketing

6. Public Relations and the reasons for it

7. Competitor Marketing

8. Social Media Marketing

9. Email Lists & Creating Databases

10. Relationships and why they matter

11. Completion

When you have completed the course, there is no reason you will not be able to work with a publicist, create press releases, search for upcoming stories, or learn about the best avenues to gather editor and writer's emails and contact information.

Additionally, you will understand the importance of marketing and public relations and how one front-page article can make or break your business.

More importantly, this course will help you save money, become an avid marketer and begin to see why a publicist matters to your business. When completed, you may choose not to hire a publicist and decide to complete the marketing yourself. You will understand the time constraints of the outcome and hopefully will receive excellent responses to your email programs. Happy learning!

What's inside?

From learning the secrets of how publicists search for upcoming topics to understanding the importance of word-of-mouth, you get the inside scoop on how the professionals do it. After the course, you will be able to decide if you should hire a publicist or try to venture out and do it by yourself. One thing is for sure: You will be on your way to media success!

Meet our Founder

Expert Marketer

Course curriculum

Thirteen videos - Five quizzes

  • 1

    Getting Certified

    • Getting Certified

  • 2

    Welcome

    • Welcome from our online hostess, Rachel

  • 3

    Step 1 - Publicist - Are they needed?

    • Yes or no?

    • Press releases

    • Publicist quiz

  • 4

    Step 2 - Word of Mouth

    • Discussions

    • What is it?

  • 5

    Step 3 - Marketing Material

    • What you need

    • Needs Quiz

    • Keep it up!

  • 6

    Step 4 - Pre-Opening

    • Why so far out?

    • Pre-opening quiz

  • 7

    Step 5 - Already Open

    • A tough item

    • Opened restaurant quiz

  • 8

    Step 6 - Ongoing Marketing

    • What is it for?

    • Note from Rachel

    • Ongoing marketing quiz

  • 9

    Step 7 - Public Relations

    • What and who you need to help you

    • How do you find out what is being written about?

    • Ideas for media coverage

  • 10

    Step 8 - Marketing to Competitors

    • Why?

  • 11

    Step 9 - Social Media

    • Social media

  • 12

    Step 10 - Email Lists

    • About them

  • 13

    Step 11 - Relationships

    • Relationships Rule

  • 14

    Completion

    • Completion

    • Congrats from Rachel

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It's Time!

Right now, your competitors are trying to get ahead of you. It's time to beat them at their own game!